Cybersecurity as a strategic choice, not a quick fix
Segment: Industry
Expertise: Cybersecurity
Technology: VLAIO-verbetertrajecten
Cyberattacks pose a real risk to every company. For East Flanders Building Materials (OVB), this became clear when the company itself was hit by an attack in 2024. Through the VLAIO cybersecurity improvement program and with guidance from Axians, OVB took a decisive step toward sustainable digital security.
From crisis to strategy
The cyber incident was a wake-up call. After this experience, OVB chose a structural approach. A strategy was needed that combined prevention, detection, and rapid response. OVB has been working with Axians for IT services and infrastructure for some time. This existing trust relationship made it easy to act quickly after the incident. Axians combined cybersecurity expertise with knowledge of the business context, resulting in a pragmatic and achievable roadmap.
Our systems were down. We had to help customers manually again. That’s not only unprofessional, it also creates a lot of stress.

Vermeiren Rik
Oost-Vlaamse Bouwmateriale
Step-by-step improvement journey
As part of the VLAIO program, OVB started a medium improvement track in September 2024, followed by an extension in June 2025. The approach was based on the NIST Cybersecurity Framework and began with a GAP analysis. Based on this, priorities were set and concrete actions planned:
- Conducting a risk assessment
- Raising employee awareness
- Network segmentation and stricter access control
- Implementing monitoring and incident response
Thanks to these measures, OVB significantly increased its cyber resilience. Moreover, VLAIO’s financial support made the project feasible.
The cost of prevention is always smaller than the cost of a hack. You can prepare — and as an SME, you must.

Brouckaert Marc
Axians
Ready for a sustainable digital future
The journey proves that even small steps make a big difference. By embedding cybersecurity structurally, OVB invests not only in security but also in business continuity and trust with customers and partners. This way, the company continues to build a future where digital resilience is an integral part of sustainable growth.
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